Individual vs. uniform mass production (long-tail thinking)
- e.g. fashion, washing machine and hyperlocal distillery case studies
- enabled by communication, digital fabrication
Distributed vs. centralised
- e.g. washing machine case study
- enabled by communication, digital fabrication,
role of money
Open monitored processes
- e.g. digital archives, drug testing policy
- enabled by communication, computation
Deconstructing knowledge, behaviour and experience
- e.g. health – just in time knowledge for paramedics
- enabled by communication, computation